December 6, 2011

I Speak Social

SiriIn computing, an input device is any peripheral (hardware equipment) used to provide data and control signals.

One of the first peripherals was the keyboard, followed by the joystick, mouse and stylus. Historians consider the first touch screen to be a capacitive touch screen invented in 1965. Apple, however, revolutionized the touch screen industry with the debut of the first iPhone in 2007. And most recently, they broke ground with the advancement of voice recognition via Siri in the iPhone 4S.

Today almost 100% of social content is inputted via the keyboard or touchscreen. Expect that number to change.

The most recent update of Nuance’s Dragon Naturally Speaking brings the power of voice recognition to social networks, allowing Tweets and Facebook updates via voice.Siri too will catch up with full social media integration, and other operating systems like Android will follow.

This month Amazon acquired voice recognition firm Yap, fueling speculation about a Siri-like product with search, e-book and social media capabilities.

We may also see voice recognition technology built into 3rd party social media monitoring systems like HootSuite and Sprinklr. The danger here is clear: Brand Channel and Community Managers can’t afford software that incorrectly transcribes their posts. To address this issue the software would have to provide a post preview alert.

Beyond voice, there may also be an era of gestural interfaces: controlling computers with our bodies. Alexander Shpunt of PrimeSense, an Israeli company founded in 2005, designed a 3-D vision system that lets anyone control a computer by gesturing in the air.

Gesture Input
Gestural Interfaces

Shpunt is currently working with computer maker ASUS to build gestural controls for televisions—essentially turning a television into a giant iPad that is operated by gestures!

At Big Fuel Social Labs, we are not waiting for the future to become mainstream. We are strategically implementing emerging technologies for our clients and monitoring the next tech wave.

Can I propose a Facebook status update via a social microchip embedded in your brain?

Michoel (@Twabbi)

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